Hcp 2016-davos-overview

2016 Davos Pavilion
@hubculture HubCulture.com

Davos Pavilion 2016

18-25 January 2016, Promenade 93, Davos Platz
The Hub Pavilion in Davos is THE destination for casual networking, events and brand oriented activities during
the WEF Annual Meeting. The Pavilion revolves around membership providing 6 Key Value Points:
Location: Strategically located between the Belvedere Hotel and the Congress Center, centre of the action
Great Working Space: Dedicated individual working and meeting space, private conference rooms.
Concierge Services - Full business services, live concierges and invaluable assistance on all matters.
Hospitality and Events: Breakfasts, presentations, launches, teas, cocktail hours, dinners are all bespoke
Social Media Center: Filming, content production and social media content creation across major platforms
Branding: Rare and valuable messaging and branding opportunity, street-facing and high impact visibility
At a glance

Hub Culture is collaborating with McDonough Innovation Design for the Circular Economy™ to bring ICE concepts to
life in the context of Hub Pavilions. A 2015 Development Programme includes the construction of McDonough
Innovation’s system as a Pavilion in Amsterdam for a demonstration showcase.
Potential further executions into and other locations during the year are possible in 2016. The project begins with the
creation of the ICEHouse™ as an extension to the Hub Culture Davos Pavilion in 2016 - bringing Innovation for the
Circular Economy to life for the world’s CEOs and top managers.
Design for the Circular Economy™ and ICEHouse™ are trademarks of McDonough Innovation LLC.
Innovation with William McDonough

November 15 - construction begins, with opening on January 18
Daily Scheduled co-working, meetings and access: 8.30am - 5.30pm
Private dinner parties and scheduled events - daily on demand beginning at 5.30
Press events and launch moments- throughout the period
Social Media Center interviews and content production - daily with special programme during Davos
January 25- project closing @hubculture HubCulture.com
Schedule

Services
Private Membership Club Access - monthly and daily membership passes

Valet concierge services, introductions, fee based assistance

Business services: bookings, printing, faxing, scanning

Fast F&B - pre-packaged organics, chilled drinks, and limited self-service hot drinks

Video Teleconferencing - live streaming to other hub locations and the internet for live content delivery

Wiﬁ, internet access, including broadband connectivity

Meeting space, collaborative working stations for drop-in or scheduled meetings.

Deliveries - coordination of internet deliveries and materials

Social Media Center
The Hub Culture Social Media Center creates enormous value for partners with interviews that engage leaders on their own terms.
Over 900 executive interviews form a deep well of long-life branded content online, with distribution through major media platforms.
These videos have generated over 400,000 views online and top search results for worldwide thought leaders and executives.

Since 2004, over 70 brands have worked with Hub Culture on Pavilions around the world, including:
In Good Hands
Dow Jones

Dreamworks

Edelman

Engel & Volkers

Esomar

Financial Times

Fortune

Future Films

General Electric

Governor’s GCS

Grey Goose

Hertz

HP

Johnnie Walker

Johnson & Johnson

Kaplan University

Lamborghini

Leblon

Louis Vuitton

MasterCard

MIT Media Lab

Orange Telecom

PepsiCo

PSFK

Quintessentially

myspace

Nike

Renault Nissan

Rubicon

Salvatore Ferragamo

SAP

Setai Club

Shell

Sportmax

Skype

Swarovski

Taschen

TATE

Techonomy

Tesla

The New York Times

Thompson Reuters

The Wall Street Journal

TIME

Thomas Pink

Towers Watson

Time Warner

TUSK

Unilever

Wally

Whitechapel Gallery

World Land Trust

Xerox
Amazon Web Services

AMD

Apple

Banyan Tree Resorts

BlackBerry

Bloomberg

BT

Burberry

Burning Man

Capco FIS

C40 Cities

Christie’s

CISCO

CNN

Coca-Cola

Cognizant

Collectively

Investment: €37,500.00
Opportunity to host meetings and events according to a mutually agreed schedule of availability.

Opportunity use Hub executive chef and experience coordinator for a private breakfast on a morning of its choosing

Other Davos benefits include the following and are not affected by waiver of usage:

Onsite:

Product Placement at the Pavilion

Dedicated television channel/street facing

Corporate membership for up to 15 executives

Access to meeting room, lounge working area, reception services

Invitations to opening and closing cocktail party events

Opportunity to host own cocktail parties at the Pavilion – on booking availability basis, first come/serve

Access to private chefs, car-driver, valet services, printing/faxing/scanning, video conferencing

Opportunity to host one press conference event at the Pavilion

Access to planned times for open meeting space, wifi, tea and coffee

Onsite banners and video projections featuring brand logos and media

Outdoor branding inclusion on external signage

Online:

Dedicated project folder in Davos online group

Links, file sharing, wiki, and news facilities in dedicated online group

Contact access to Pavilion group for discussion and interaction with members/VIPs

Inclusion and Opportunity to cite in all PR and press materials

One time outreach opportunity to HubCulture.com membership base with front page news story

2 video/interview shorts produced at the Pavilion for viral/social media distribution (3 mins each)

Online Retail Sales opportunity in Virtual Store with curated products available for sale

Benefit from the development of groups on HubCulture.com to manage membership arrivals and known users. External signage,

catering and drink costs (beyond coffee/tea/juices included on offer, with some snacks) will be at individual discretion.

Strategic Partner

Investment €18,800.00
Onsite:

Corporate membership for up to 5 executives

Access to meeting room, lounge working area, reception services

Invitations to opening and closing cocktail party events

Opportunity to host own cocktail parties at the Pavilion– on booking availability basis

Access to private chefs, car-driver, valet services, printing/faxing/scanning, video conferencing

Access to open meeting space, wifi, tea and coffee

Logo on onsite banner video projections supporting partners

Online:

Dedicated project folder in Davos online group

Links, file sharing, wiki, and news facilities in dedicated online group

Contact access to Pavilion group for discussion and interaction with members/VIPs

Inclusion and Opportunity to cite in all PR and press materials

1 video/interview short produced at the Pavilion for viral/social media distribution (3 mins each)
Supporting Partner

Investment: €135,000
In addition to the Strategic Partnership Benefits, ICE Partners
may provide Technical Nutrients to the ICEHouse.
Includes product placement, technologies, building ingredients
and access, a showcase in Davos for partner companies.
ICE Partners enjoy three exclusive ‘Moments’ during the week.
1. Dinner for up to 60 people
2. Cocktails for up to 90 people
3. Breakfast or Press Event for up to 20 people
Each of these custom events is produced with Hub Culture
Concierge Services and feature private chefs, menu selections
and PR integration, content capture services provided by Hub
Culture (filming, photography). Timings are on a first-come first
book basis.
Additional Branding Experience - 1 meter signage inside space
Special PR and release inclusion for global media.
Point Access for Dedicated Social Filming on Pavilion Terrace.
Custom Video Production with Behind The ICE Special Video
by Hub Culture, featuring partner interviews and brand stories.
ICE Partner with William McDonough

Ven - the world’s largest asset backed digital currency
HubID - ﬂexible identity for all
WEF New Delhi - November 2015
COP21 Paris — November 2015
America’s Cup - Now - June 2017
Global Pavilions - Around the World
WEF Pavilions - During WEF Events Worldwide
Other Opportunities

Hub Culture Pavilions arrive around the world at key moments and places, catering to the needs of the community.
All activities are subject to relative support. Rolling: London, Davos, Los Angeles, Black Rock City, Rio, Cannes, Ibiza.
January Davos World Economic Forum Pavilion
February Gstaad Knowledge Brokerage Retreat Retreat
March Barcelona Mobile World Congress Pavilion
Bermuda America’s Cup Sporting Innovation Launch Pavilion
April Washington DC World Bank / IMF Spring Meeting Salon
London Liquidity Summit on New Finance Summit
Los Angeles Hub Hollywood @ Melrose Pavilion
May Cannes Cannes Film Festival Pavilion
Milan Expo 2015 Pavilion
June Paris COP21 Climate Innovation Project Pavilion
Bermuda Global Fund Forum (Hedge Funds) Pavilion
July Ibiza Summer Season Beach Club Pavilion
August Mykonos Fitness Bootcamp + Poolapalooza 15 Retreat
Black Rock City Burning Man Encampment / Ven Rally Pavilion
Montauk Share: Beach House Share
September New York City Climate Week NYC, CGI, UN SGS Pavilion
Tianjin, China World Economic Forum Pavilion
Singapore Sibos 2015 Pavilion
October Las Vegas Money 2020 Pavilion
November Macau Liquidity Gaming : Virtual and Real Mergers Summit
December Miami Art Basel Miami Beach Cabanas
Pavilions 2015 Experience Calendar

Ven is a global digital currency managed by the Hub Culture network. It can be sent anywhere and to anyone online almost
instantly. Ven is easy and convenient to use, and its structure also makes it great for the environment.
Attributes
Established in 2007
Asset backed by a mix of currencies, commodities and carbon
Algorithmic elliptic cryptography with rules based issuance
Over 500 million traded on regulated exchanges
Global consumer interface for instant value exchange
Realtime auditing and reserves insurance (2015)
Closed loop realtime settlement system
Regulatory compliance with HubID identity system
The world’s most stable digital asset
Authority partner programme for vertical integration
Ven Global Asset-Backed Digital Currency
0
125000000
250000000
375000000
500000000
2007 2008 2009 2010 2011 2012 2013 2014
Total End of Year Unit Volume Exchanged 2007 -2015
In Development Now
Rewards Exchange with FIS/Capco
Credit/Debit cards with Visa/MasterCard
Institutional Closed Loop Settlement
Coin and POS Hardware for Merchants
Global SMS Transaction Capabilities

HubID is a global unique identity resource provided to members by Hub Culture. It generates a unique hash script badge
via supplied data, with ownership of the data maintained by the individual. HubID enables scalable veriﬁcation services.
Attributes
Established in 2014
Adheres to MIT Windhover Principles for data ownership
Provides crypto-hash string for identity sharing
Two types of identity: business and personal
Assists global regulatory compliance for Ven currency
Realtime auditing and reserves insurance (2015)
Closed loop realtime settlement system
Regulatory compliance with HubID identity system
Honeycomb data hosting for federated storage
In Development Now
Blockchain integration for smart contracts and identity proofs
HoLD - Home of Longterm Data - vault for digital assets
Banks, health and reward network information links
HubID Global Unique Identity Ownership

Hub Culture is creating the Indian Pavilion during the lead up to WEF meeting in October 2015.
Dates: 27-30 October at €9800 - €17,000.00
A tiered programme includes onsite social media center and/or Pavilion Suite activity space at a hotel adjacent to the WEF
main meeting, which has a venue to e announced.. Open day and evening through out the event, this Pavilion Suite will be a
short distance from major activities, and located as close as possible to the meeting space. Exact location TBD following site
visit, June 2015.
The Pavilion features full services for meetings and co-working, including wiﬁ, printing and private meeting areas.
Social Media Center activities include custom ﬁlming services and editorial versions with top/tail logo inclusion
Each evening includes a reception opportunity for up guests - number TBD.
In addition to access, events and social media, the Pavilion will also provide product placement and integration opportunities
for partners onsite and online
*Due to complicated logistics, a site visit is required for this project in June 2015.
*All projects budgeted on basis of 3 participating partners. Hub Culture will commit to producing the exercise at 1 partner, but reserves right to
adjust pricing upward if absolutely necessary within a range of 50% of the stated cost. @hubculture HubCulture.com
WEF New Delhi

Hub Culture is creating the Paris Innovation Pavilion during the lead up to UNFCCC COP21 meeting in December 2015.
Dates: Tiered development from June - December 2015 at around €35,000 per month
A tiered programme includes non-profit and NGO climate integrations, with a series of events, private dinners, working space
and collaboration facilities included. The space includes display areas for IoT and climate related innovations, and includes a
lower level presentation space for up to 80 guests.
Benefits include two events per month, executive and stakeholder access, branding and product placement integration, a
social media studio for scheduling interviews and access throughout the programme, social media campaign and content,
executive meeting areas and priority scheduling during the main IFCCC events in November-December.
Invited non-profit partners: UNFCCC, Climate Group, UNF, Greenpeace, Oceana, UNEP, ICRC, Nature Conservancy.
Invited education partners: MIT Media Lab, Scripps Institute of Oceanography, INSEAD, Cambridge and Singularity University.
Invited technology partners: Techonomy, TechStars
COP21 Paris

VEN RACING : Team Bermuda (VR:TB) is a multi-year sailing initiative around the America’s Cup in Bermuda,
home of Hub Culture and the Ven digital currency.
Hub Culture envisions a scaled approach to the VR:TB initiative, with the ultimate goal being the creation of a
winning America’s Cup race team anchored in Bermuda. The project is set in four phases beginning in 2015.
Phase 1 : Ven Racing Discovery Committee for America’s Cup Bermuda Edition 2017
Launch: December 2014 Duration: 12 months Estimated Budget: $50,000
Phase 2: Hub Culture Bermuda Pavilion for America’s Cup 2017
Launch: Spring 2015 Duration: 36 months Estimated Budget: $300,000
Phase 3: Ven Racing : Team Bermuda Setup
Launch: Summer 2015 or before Duration: 36 months to indefinite Estimated Budget: $10,000,000
Phase 4: Ven Racing : Team Bermuda Competition
Launch: 2015 Duration: indefinite Budget: indefinite but high
VEN RACING Team Bermuda

Hub Culture Pavilions arrive around the world at key moments and places, catering to the needs of the community.
These pop-up Pavilions staged during WEF Regional Meetings offer coordinated services in key locations for SAP.
January Davos WEF Annual Meeting Pavilion €37,500
ICEHouse €135,000
April 18-22 Jakarta WEF East Asia Meeting SM Studio €8,800
Pavilion €15,500
May 4-9 Riviera Maya WEF Latin America Meeting SM Studio €8,000
Pavilion €11,800
June 1-5 Cape Town WEF Africa Meeting Pavilion €9,300
August Dead Sea, Jordan WEF Middle East Africa Meeting Pavilion €14,500
September 8-11 Dalian, China WEF China Meeting Suite Pavilion €28,000
October 24-28 Abu Dhabi WEF Global Agenda Councils Pavilion €17,000
October 27-30 New Delhi WEF India Economic Summit SM Studio €9,800
Spring 2015 Global Site Research Development Site Visits €12,000
Benefits: All Pavilions include Social Media Studio Services, SM Studio only setup does not include event/meeting service
2-3 person social media team with videographer and editor/producer to film interviews, cut, edit, top/tail and deliver content.
2 camera setup (fixed and roving) with lavaliere microphones
Up to 4 custom / stand alone video interviews
Up to 20 Hub Culture social media interviews with top/tail branding and editorial direction
Space for CEO dinner or cocktail reception with Hub Culture - joint invitations and coordination by Hub Culture (catering costs n/i)
Onsite branding integration, product placement and concierge/hospitality services (material delivery costs n/i)
Bi-lateral meeting space and branded social media elements - outreach to CEOs and invited guests for Hub Culture interviews
Instagram/Twitter/ social media content integration @hubculture HubCulture.com
Pavilions WEF Regionals 2015 Plan

HubCulture.com Hub.VG HubLive.TV
VenCurrency.com Ven.VC VenRacing.net
LiquiditySummit.com LYPHIC.com GAIA.club
Hub Culture maintains ofﬁces in Bermuda, London, New York, Geneva and Los Angeles, with periodically operational
Hubs in Davos, Ibiza, London, Los Angeles and New York.
General Enquiries: INFO@HUBCULTURE.com
VEN Racing Enquiries: VENRACING@HUBCULTURE.com
GAIA / Land Rush Enquiries: GAIA@HUBCULTURE.com
• North America Toll Free: +1 844 HUB CULTURE
• EU: +44 207 693 1106
• Social Roaming/Whatsapp: +44 7951 447 059 +1646 920 7773
• Global Conferencing: + 1 415 363 0833 Pin: 801838
• Twitter: @hubculture @vencurrency
• Instagram: @hubculture
• Facebook: /hubculture /vencurrency
• Skype: hubculture
Contacts Networked Collaboration

Hcp 2016-davos-overview

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